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Why do you need to have a "WHY" for being in business?

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asked Oct 20, 2016 in Mentorship/Training by power2 IBO Guru (2,260 points)

9 Answers

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Well as my first ever mentor taught me in my first direct sales/MLM company, way back in 1995, "Until You Know Why, The How Doesn't Matter!"

Over the years as I have pursued entrepreneurship, I have seen many people come and go, and many flail out early in the game because they wanted to know the How To's of making money and building a business without establishing a viable why for doing the business in the first place.

Most people want instant gratification.

Most of the successful entrepreneur's I have followed over the years had and have a very strong why/reason for pursuing a goal or venture, and through all of the ups and downs of the journey they have persevered.

Your "WHY" , if it is strong enough, is what will keep you going when things get rough while building a business.
answered Oct 20, 2016 by WillieRobertson IBO Guru (4,870 points)
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Knowing your 'why' is important for your business. It's knowing your purpose for what you are doing. You need to have a strong reason for the things that you're doing, other wise you are very unlikely to stick with it.
answered Oct 20, 2016 by Seashell IBO Master (5,230 points)
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Some examples of "Your Why" would be, -

- To make the best life for you and your family

- To be able to spend quality time with your family

- To help people in need

- To help a sick friend or family member

Whatever REALLY DRIVES you to do your best, is your WHY!
answered Oct 20, 2016 by cloveral (460 points)
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Without a strong and powerful WHY, you will lack passion and vision for what you are doing.  Without Passion how can anyone else then feel passionate about whatever it is you are doing?
answered Oct 20, 2016 by Chris Shouse IBO Specialist (43,760 points)
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Knowing your Big Why will keep you motivated and focus in achieving your ultimate goal. I learned this from my mentor in Nworld

answered Oct 20, 2016 by aldz IBO Guru (3,140 points)
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"Why" is the starting point for any and everything in existence.

If there is no need for a chair, "why" would you create it?

If there was no "why" for this newly created questions and answers on IBO, then "why" would you create it?

That is the reason I share with people that when things aren't going the way you want them to go in life, you have to ask "why?"

Then you can figure out how or what to do to change the current situation, to get the results that you want.

People will teach organization, time management and other things are the reason people aren't successful.

Well my belief is, if you don't know "why", then "why" do I need to manage my time or get organized?

It ain't right. It ain't wrong. It's my opinion.
answered Oct 21, 2016 by ronsimplifiedmyers (680 points)
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The WHY is what is used as the motivational factor behind growing your business daily.

The why could be escape from the financial challenges of life

The why could even be provide employment for others

The why could be as well to help building your community
answered Oct 21, 2016 by garywelsh IBO Specialist (72,640 points)
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Knowing your why is an important first step in figuring out how to achieve the goals that excite you and create a life you enjoy living versus surviving. Only when you know your ‘why’ will you find the courage to take the risks needed to get ahead, stay motivated when the chips are down, and move your life onto an entirely new, more challenging, and more rewarding trajectory.

Think about your why...

answered Oct 21, 2016 by tetbarredo IBO Master (6,120 points)
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If you aren't 100 percent committed to making your vision a reality, you won’t be impassioned enough to nurture your business through its inevitable growing pains. Businesses rarely make money right off the bat, so the dream of money alone will not be reason enough to see it through. Don’t trade in the shackles of your corporate day job for a gilded cubicle of your own making.

If a paycheck is just a means to end, how do you know when you’ve reached it? Is it after five years? 10? Or when you finally make a down payment on a house? The more material possessions you acquire -- a car, a house, that timeshare in Vermont -- the more that steady, safe paycheck becomes a crutch. So ask yourself, “Why am I doing this?

When your enthusiasm is palpable, people want a ticket on your happy train. The key to harnessing that passion is understanding your “why.”

That’s your “why,” and that’s the story you need to share with your customers. You deserve a life you love, so get going and dream on.

answered Oct 23, 2016 by ebest IBO Specialist (82,620 points) 1 flag

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